Do I Need Campaign Signs?
Wondering whether you need campaign signs for your municipal election campaign? Learn what signs actually do, how much to spend, and how to decide if they're right for your campaign.
How to Prepare for a Media Interview
Getting a call from a reporter can feel intimidating. Here's how to prepare for a media interview, communicate your campaign message clearly, and feel more confident answering questions.
How to Develop Your Campaign Message
Your campaign message is more than a slogan. Learn how to build a clear, authentic, and consistent message that helps voters understand who you are, what you care about, and why you're running.
How to Ask Someone for a Political Donation
Asking for money can be one of the hardest parts of running for office. Learn how to make a political donation ask that feels natural, clear, and confident (without feeling pushy or salesy.)
How to Ask Someone to Volunteer for Your Campaign
Your campaign needs people, but asking for help can feel awkward. Learn how to make a clear, specific volunteer ask and build a campaign team that wants to be there.
What to Expect When You Start Knocking on Doors
Knocking on doors for the first time can feel intimidating. Here’s what to expect, how to prepare, and how to make the most of those first conversations with voters.
How to Answer “Why Are You Running?”
Every candidate gets asked, “Why are you running?” Learn how to build a genuine, memorable answer that connects your experience, your values, and the reason you decided to step up.
Campaigning in the Digital Age
Master the digital landscape of municipal elections! From crafting an authentic online persona to leveraging social media, DIY graphic design, and the power of email, this guide unveils a tactical arsenal for success. Success in the digital age is within reach—navigate the online battlefield and propel your campaign forward with strategic planning and authenticity.