"Voter Outreach" Is Out Now
Voter Outreach
Campaign your way to a win
It’s time to convert your neighbours into voters
Find your supporters, have meaningful conversations, and turn community connections into votes.
Winning a municipal campaign isn't about knocking on the most doors—it's about having the right conversations with the right people.
The 2026 edition of How to Run for Office: Voter Outreach is your complete guide to building a voter outreach strategy that feels organized, authentic, and achievable. Whether you've never canvassed before or you're looking to improve your campaign's outreach, this workbook walks you through every step of the process with practical tools, updated resources, and easy-to-follow guidance.
Fully revised for 2026, this edition includes refreshed content, improved worksheets, and brand-new planning pages designed to help you adapt every exercise to your unique campaign and community.
What’s Inside:
Updated Guidance: Refreshed examples, links, and campaign resources relevant to the 2026 municipal election cycle.
Complete Voter Outreach Toolkit: Learn how to plan and manage door knocking, phone banking, text banking, email outreach, and volunteer canvassing with confidence.
Enhanced Worksheets: Updated planning tools that help you organize your outreach, track conversations, and build a strategy that fits your campaign.
New Planning Pages: Additional prompts, examples, and guidance make it easier to personalize each worksheet instead of wondering what to write.
Flexible Digital Workbook: Complete the workbook digitally or print the pages that work best for your campaign.
Why This Workbook Works:
Helps you create a clear, realistic voter outreach plan
Breaks down canvassing into simple, actionable steps
Gives you practical systems to stay organized throughout your campaign
Designed to be flexible for campaigns of every size
Created by Amanda Kingsley Malo — educator, campaign veteran, and your personal guide through local politics
Format:
35-page PDF
Instant download
Works on computer, tablet, or phone
Campaing Your Way To a Win
Learn How To Reach Voters
The second module of our How To Run For Municipal Council workbook series is called Voter Outreach For Municipal Campaigns, and it’s all about every canvassing imaginable.
This workbook was written by our founder Amanda Kingsley Malo, who has years of federal and municipal canvassing experience. She has taken everything she learned about converting your community into voters and put it in this book. You’re getting step-by-step instructions on how to canvass your community and original, complete, engaging resources that will set you up for success.
What you will get in this resource:
30 pages of content that give you step-by-step instructions on how to canvass for your campaign.
An overview of the different types of canvassing (along with handy explanations and campaign guides so that you can pick and choose which method is best for you).
A canvassing breakdown to ensure you are successful every time you do any voter outreach, all of the steps that you need to take to stay organized
A handy script guide to help you write copy for your canvasses.
Thirteen worksheets to guide you through the process.
Links to inspiring videos, lessons and articles that help guide further learning.
Resources you need created with municipal campaigns in mind so that you always have tally sheets, Google forms, checklists, and heat maps ready.
A special bonus gift as a “congratulations on doing the work!” — our way of wishing you luck for the next chapter of your journey.
Amanda couldn’t find anything else like this out there — so she made it.
Back when she worked on federal campaigns, she was the ‘canvassing queen’ and specialized in canvass organization, data analysis and volunteer management. She made the product that she knows candidates need to support them, and included all of the sheets and resources she created for her own campaigns. Then, she backed all of that up with tons of research, the experience she has from nearly a decade of running political campaigns, and knowledge about learning styles, resources and creating engaging materials from her 12 years as a teacher.
This workbook is for you if you’ve ever dreamed of running for office but:
a candidate that is running in an upcoming municipal campaign.
a volunteer working to create a canvassing plan for a municipal campaign.
looking to understand more about how voter outreach is done.
needing resources to help you keep your campaign organized.
looking to learn more about door-to-door canvassing, phone banking, text banking, event canvassing, or email lists.
We want to help you break through that uncertainty.
We want you to be able to turn your neighbours and friends into voters.
We want you to run and win.
And don’t forget to check out our other workbooks, if you’re looking for additional support.
